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Thomas NguyenRead article
12 Best Shopify Loyalty Apps to Boost Customer Retention in 2026
We compared 12 Shopify loyalty apps on real pricing, ratings, and reviews, so you can pick with confidence instead of guessing.
Thomas NguyenThe Joy blog
Loyalty, rewards, and retention strategy for ambitious Shopify brands — playbooks, product deep-dives, and merchant wins from the Joy team.
All articles — page 18
Shopify9 Affordable Loyalty Program Software for Small Businesses: Free & Paid
Top loyalty program software for small businesses: Joy, Smile.io, Rivo, Yotpo, Loyalty Lion, Loyalo, Giftbit, Preferred Patron Loyalty, Referralcandy, Bon Loyalty
Thomas Nguyen
Loyalty StrategyWhat is a Loyalty Program? Everything You Need to Know
A loyalty program is a marketing strategy encouraging customers to continue doing business with a brand by offering points, discounts, exclusive perks, and special offers.
Thomas Nguyen
Loyalty StrategyLoyalty vs Rewards Programs: Choosing the Right Strategy for Your Business
Discover key differences between loyalty vs rewards programs: build lasting bonds or offer quick perks, and find the best fit for your goals
Thomas Nguyen
Loyalty StrategyBenefits of Loyalty Programs: Why They Matter for Customers and Businesses
Key benefits of loyalty programs. Boost customer retention, drive repeat purchases, increase customer lifetime value, and differentiate from competitors.
Thomas Nguyen
How-to GuideHow to Create A Loyalty Program on Shopify in 2026
A simple, well-planned loyalty program can turn one-time buyers into loyal fans. This step-by-step guide is detailed, easy to follow, and based on real experience - perfect for any Shopify store owner looking to boost retention.
Thomas Nguyen
Loyalty StrategyCustomer Retention Definition: Importance, Strategies, and Tools for Success
Customer retention refers to strategies for keeping existing customers engaged, satisfied, and loyal to a brand, boosting repeat purchases and long-term growth
Thomas Nguyen
How-to GuideShopify Customer Retention in 2026: Calculator, Benchmarks & 10 Proven Tactics
Learn how to boost Shopify customer retention with our calculator, benchmarks, and 10 proven tactics to enhance loyalty and drive repeat sales effectively.
Thomas Nguyen
How-to GuideWhy Loyalty Programs Fail: Understanding the Mistakes and How to Overcome Them
why loyalty programs fail. 1-Lack of clear goals, 2-Select the wrong type of loyalty program, 3-Ineffective program design, 4-Lower customer engagement
Thomas Nguyen
Examples & InspirationTop 10 Loyalty Program Email Examples To Build Relationships
In this article, we’ll show you the 10 best loyalty program email examples and analyze how they can get customers to participate in and engage actively with their loyalty programs
Thomas Nguyen
Loyalty StrategyHow Much Does a Loyalty Program Cost? A Detailed Breakdown
Loyalty programs cost $2,500–$4,500 in month one and $7,720–$15,320 in year one. Full 2026 breakdown of software, rewards, setup and hidden costs.
Thomas Nguyen
Examples & InspirationTop 7 Free Rewards Programs For Inspiration
7 Examples of Free Rewards Programs include 1. Sephora Beauty Insider, 2. Starbucks Rewards, 3. myWalgreens, 4. Target Circle, etc.
Thomas Nguyen
Loyalty Strategy5+Types of Loyalty Programs To Keep Customers Coming Back in 2025
Explore 7 types of loyalty programs: points-based, tiered, paid, coalition, referral, gamified, and punch card. Find the best fit for your business
Thomas Nguyen
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