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10 Cyber Monday Marketing Ideas to Boost Your Sales This Cyber Week
These actionable marketing tips help you maximize your revenue during your peak sales period.
Thomas Nguyen
Latest Posts
Black Friday Checklist That Turns Traffic Into Revenue
Black Friday Checklist walks you through all the tasks that help you capture as much revenue as possible.
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Shopify BFCM Guide 2025: The Complete Playbook from Prep to Repeat Customers
The key points below help you prepare well and earn more.
Cyber Monday vs Black Friday: Which Fits Your Business Best?
Both are among the most profitable seasons of the year, so which one should they focus on?
Black Friday Marketing Strategies 2025 for Brand-Led Growth
Innovate how you reach customers to lift your BFCM AOV
11 Best Shopify BFCM Apps to boost your profit in 2025
All the tools sit in one place. These create a unified system to boost upselling, increase average order value, and drive revenue growth.
How The Tinsel Rack Achieved 94% Enrollment: Sophisticated VIP Tiers
Singapore fashion brand The Tinsel Rack achieved 94% loyalty enrollment with Joy's seamless migration and sophisticated VIP tiers. Working with agency partner Deegix, they built an on-brand experience that drove 5,000+ loyalty orders and 56% redemption rate.
How Motherswork Achieved 43% Loyalty-driven Revenue
A premium mother & baby retailer transformed its customer experience — and achieved 43% assisted revenue — with Joy’s Shopify-native loyalty platform.
Set Up Your BFCM Loyalty in 15 Minutes
Turn Black Friday shoppers into repeat customers with this 15-minute loyalty setup guide for Shopify beauty and fitness brands. Real tactics from merchants who've increased retention by 40%+.
7 Strategies to Promote Your BFCM Loyalty Program Effectively in 2025
Discover 7 strategies to promote your BFCM loyalty program in 2025. Learn how to boost sign-ups, referrals, and customer retention with actionable tactics
Why 87% of Merchants Fail at BFCM: A Strategic Analysis
The uncomfortable truth about Black Friday Cyber Monday that no one talks about, and the retention-first strategy that changes everything.
3 BFCM Strategies to Turn Ad Costs into Lifetime Customers
Stop overspending on BFCM ads. Learn 3 proven BFCM customer retention strategies to turn high acquisition costs into profitable, long-term customer relationships.
8 Loyalty Strategies for BFCM: How Shopify Stores Can Win Beyond Discounts (Free checklist)
Unleash loyalty strategies that help Shopify stores not only crush sales during the holiday rush, but also keep customers coming back long after the deals are gone.
How The Game Collection changed the loyalty game: 318% ROI in 2 Months
How a leading UK gaming retailer moved off a fragile Magento setup and unlocked reliable, revenue‑tied loyalty with Joy
Top 8 Subscription Apps For Shopify to Use in 2025
In this guide, we break down the top Shopify subscription apps of 2025, exploring how they can help you secure predictable revenue, strengthen customer loyalty, and give your store a competitive edge in the growing subscription economy.
7 Proven 4th of July Marketing Ideas to Boost Customer Retention in 2025
Discover 7 retention-focused July 4th marketing strategies for 2025. Go beyond discounts to build loyalty, drive repeat sales, and grow LTV.
7 Father's Day promotion & marketing ideas to boost retention in 2025
Discover seven unique Father's Day promotion and loyalty strategies inspired by brands like Starbucks, Amazon, and Lululemon—designed to increase customer retention in 2025
Shopify Summer Editions 2025 : Everything that’s New
Shopify Summer ’25 is here with 150+ game-changing updates—think AI-built stores, faster checkouts, global selling made easy, and smarter tools to help your brand grow effortlessly.
Green Loyalty Programs: The Ultimate Win-Win for You and the Planet
Learn how to build a green loyalty program that rewards eco-friendly actions like recycling and sustainable shopping, helping your brand connect with today’s environmentally conscious customers.
Earn-and-Burn Loyalty Programs: All You Need To Know
Discover how earn-and-burn loyalty programs work, why they drive customer engagement, and how to design one that boosts revenue and retention.
What Is Coalition Loyalty Program and How to Build a Successful One
Coalition loyalty programs unite multiple brands to offer seamless rewards across businesses. This guide explores how they work, their benefits, and steps to create a successful program.
Levents won 50K+ loyalty members with VIP Tier system
How Levents wins 50K+ loyalty members with a dynamic VIP Tier system
Pots & Pans Pie Co. recovered 10% sales in 2 months
How Pots & Pans Pie Co. successfully migrated from Square to Shopify POS
7 Types Of Customer Loyalty & How to Strengthen Them
Explore seven types of customer loyalty and learn effective strategies to boost retention and long-term success. Enhance your loyalty program and strengthen customer connections today!
Why Your Loyalty Program Redemption Rates Matter & How to Improve Them
Understand the importance of loyalty program redemption rates and how they impact customer engagement and program success. This guide offers strategies to increase redemptions, drive sales, and enhance customer loyalty.
An Ultimate Guide To Loyalty Points: How To Calculate Point Value
Curious how loyalty points are valued? Learn how to calculate their true worth and create a rewards system that boosts customer engagement and profitability.
Customer Retention Cost: Formula & Strategies to Optimize It
Customer retention is often cheaper than acquisition, but are you managing your costs effectively? Learn how to calculate retention costs and optimize your strategy without overspending.
Why B2B Loyalty Programs Are Essential for Success
Explore how B2B loyalty programs help businesses retain high-value clients, drive repeat sales, and build long-term partnerships—with real examples, key features, and expert strategies to make yours a success.
The Ultimate Guide to Data-Driven Loyalty Programs
Learn how data transforms loyalty programs from generic point systems into powerful engines of personalization, retention, and growth, giving brands the insight they need to build deeper customer connections.
How To Calculate and Improve Your Loyalty Program ROI
From measuring ROI to optimizing rewards and reducing churn, this guide reveals practical strategies and key metrics to turn your loyalty program into a profitable growth engine.
CPG Loyalty Programs: How Top 8 Brands Drive Customer Retention
Discover how top CPG brands like Coca-Cola, Pampers, and Vinamilk use innovative loyalty programs to build direct customer relationships, drive repeat purchases, and stay ahead in today’s competitive FMCG market.
How To Design Winning Loyalty Program Strategies
To create winning loyalty program strategies, you need to: understand customers, identify motivations, analyze competitors, give engaging rewards, choose the right loyalty program
Bad Loyalty Programs: 4 Examples of What NOT to Do
Loyalty programs should build customer relationships but when poorly designed, they do the opposite. In this article, we uncover 4 real-world loyalty programs that backfired, frustrating users and damaging brands. Learn what went wrong and how you can avoid the same costly mistakes.
How To Create A Loyalty Program: A Beginner Guide
This article will give you a complete guide on how to create a loyalty program with practical steps, key strategies, and successful examples to help you get off on the right foot
Loyalty Points Program Explained: How It Works, Examples & How To Create
From Starbucks to Shopify, this guide walks you through everything you need to build a high-performing point-based loyalty program—from types and benefits to real examples, setup steps, and common pitfalls to avoid.
Gamified Loyalty Program: Turning Rewards into Fun Experiences
From spinning wheels and earning badges to completing challenges and unlocking tiers, this guide explores how brands use gamification to boost loyalty—and how you can do the same.
What is a Deluxe Loyalty Program? Benefits, Examples, and How to Build
Deluxe loyalty programs offer more than just points—they create VIP experiences that keep high-value customers coming back. Learn how top brands like Marriott, Apple, and Sephora build elite programs that drive loyalty and long-term engagement.
Top 10 Loyalty Programs in Australia: Why They’re So Successful
Explore the 10 most successful loyalty programs in Australia and uncover what makes them thrive so you can take inspiration and build your own high-impact program.
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B2C Loyalty Program: Benefits, Types, Examples, and More
Explore the B2C loyalty program types, benefits, examples, etc. to find the information you need for building a quality loyalty program
How Customer Engagement Loyalty Programs Drive Repeat Business
Customer engagement loyalty programs are programs that reward customers for their business, which can lead to increased engagement and repeat purchases. Let’s explore some strategies to maximize your program
Ecommerce Customer Retention: Everything You Need To Know & 8 Strategies To Boost It
Customer retention in ecommerce is a business's ability to encourage existing customers to continue purchasing over time. You can boost ecommerce customer retention by offering excellent customer support, personalizing the customer experience, implementing a loyalty program, etc
6 Inspiring Jewelry Loyalty Program Examples to Spark Your Strategy
From birthday perks to VIP events, discover how top jewelry brands build loyalty that shines — and how your brand can, too.
9 Loyalty Reward Program Software To Grow Your Business
Top loyalty reward program software: Joy, Smile.io, Loopy Loyalty, Open Loyalty, Yotpo, Zinrelo, LoyaltyLion, Preferred Patron, Talon.One, and Fivestars.
VIP Loyalty Programs: The Ultimate Guide to Reward Your Best Customers
Every business has its most loyal customers—the ones who shop frequently, spend more, and advocate for your brand. But how do you keep them engaged and make them feel truly valued? VIP loyalty programs are the answer
Turning One-Time Buyers into Repeat Customers: Proven Strategies
Here are 5 strategies to boost repeat customers: create loyalty programs, post-purchase care, email/SMS marketing, community building, and customer reactivation
Customer Loyalty Analytics: How to Measure and Improve Your Program
Customer Loyalty Analytics is basically about using data to understand how loyal your customers are and how to make them even more loyal. It helps businesses see how well their loyalty programs are working and find ways to improve them
10 Best Loyalty Programs In Canada You Can Learn From
Discover Canada’s best loyalty programs, from AIR MILES to Tims Rewards, and what makes them so effective. Learn key strategies you can apply to build a high-impact program of your own.
9 Pet Loyalty Programs That Fetch More Sales & Customer Love
Discover how top companies in pet industry engage customers with personalized rewards, exclusive perks, and community-building initiatives that lead to more sales and lasting loyalty.
Korean skincare achieved 71.5% MoM sales growth over 6 months
How Korea Skincare migrated from Smile.io and gained quick growth with a multi-store loyalty program
Glamour Us achieved 197% MoM sales growth
The Secret Behind Glamour Us' Loyalty Program Driving Engagement and Sales
Allbirds won 1700% ROI with seamless migration
How Allbirds successfully migrated to Shopify and won big growth with advanced loyalty
Vinamilk achieved 450% ROI with Headless integration
How Vinamilk grows their giant brand with a unified Omnichannel experience
A Deep Dive Into Paid Loyalty Programs: Why Is It Gaining Popularity?
Paid loyalty program is a type of loyalty program where customers pay a recurring fee in exchange for exclusive perks and benefits. Let’s see how it works and real life examples.
9 Fashion Loyalty Programs That Redefine Customer Engagement
In the crowded, fast-moving world of fashion, customer loyalty is hard to win, and even harder to keep. Discover why loyalty programs are no longer optional for fashion brands, and how top names like Lululemon, Nike, and H&M are using them to build lasting customer relationships.
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Top 8 Sports Loyalty Programs That Score Big with Fans
Unlock the secrets behind the most successful sports loyalty programs. Learn how top teams engage fans with exclusive rewards, VIP experiences, and personalized perks that go beyond traditional loyalty—creating lasting emotional connections.
8 Inspiring Loyalty Programs From Luxury Brands
Discover how top luxury brands like Chanel, Rolls-Royce, and Marriott create unforgettable moments for their loyal customers, and get inspired to elevate your own strategy.
Top 7 POS With Loyalty Program For Omnichannel Experience
Top POS with loyalty program: Shopify POS, Loyverse POS, Square POS, Lightspeed POS, Toast POS, Korona POS, and Clover POS
E-commerce Loyalty Programs: Everything You Need To Know
Ecommerce loyalty programs are strategic systems designed to encourage customers to return to an online store and make repeat purchases. Let’s see how to create one and real-life examples for your inspiration!
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7 Shopify Reward Page Design Examples & How To Replicate
This guide showcases 7 inspiring reward page examples and provides actionable steps to replicate their success. Let’s see what reward page design excellence looks like!
Top 10+ Reward Program Name Generator In 2025
Top 10+ Reward Program Name Generators include 1. Generator Fun, 2. Genius Generators, 3. Atom, 4. BrandNic, 5. Namelix, 6. Loyal Guru, etc.
Creative Membership Level Names To Elevate Your Loyalty Program
In this guide, you’ll explore why naming matters, discover strategies and examples across industries, and get tools to brainstorm names that align with your brand and inspire long-term engagement.
Top 5+ Social Media Strategies to Level Up Your Loyalty Programs
5+ social media strategies to enhance your loyalty programs: 1. Exclusive Rewards for Social Media Followers · 2. Promote User-Generated Content · 3. Engage with Interactive Content
9 Stunning Referral Landing Page Examples For Your Inspiration
A referral landing page can make or break your word-of-mouth strategy. In this article, we showcase 9 high-converting referral pages from top brands—and show you how to create your own winning version using Joy Loyalty on Shopify.
Loyalty Program Retention, Redemption, Conversion Rate & How To Improve Them
The loyalty program retention rate measures the percentage of customers who continue to participate in your loyalty program over a specific period.
Automotive Loyalty Programs: A Comprehensive Guide to Boosting Retention and Growth
An auto loyalty program drives repeat business and offers exclusive benefits such as priority service, free oil changes, and member-only events
Key Loyalty Program Statistics In 2025 Every Brand Should Know
Discover the importance of loyalty programs through powerful stats that highlight how they help keep customers and grow your business.
The Ultimate Guide to Cashback Loyalty Programs for Businesses
Discover how cashback loyalty programs work, why they captivate customers, and how to build one that drives repeat purchases and long-term loyalty for your business.
CRM and Loyalty Program: How to Build Lasting Customer Relationships
CRM and Loyalty Programs work hand-in-hand with each other. We will show how to leverage these tools to enhance customer retention, and drive long-term growth for online businesses
Loyalty Program Best Practices To Drive Engagement & Retention in 2025
Loyalty program best practices include customer-centricity, value-driven rewards, simplicity, flexibility, and smart program design for success.
10 Best Tiered Loyalty Program Examples to Inspire Your Strategy (with How They Work)
Learn about loyalty program tiers, successful examples and their key elements, tips to design a tiered system that boosts customer loyalty and engagement
10 Best Shopify Referral Apps to Boost Your Customer Growth
Top 10 Shopify referral apps: Joy Loyalty, Referral Candy, BON Loyalty, Rivo, Smile.io, Aftership Referral, Loox, LoyaltyLion, Yotpo, and Dadao
Loyalty and Referral Programs: Key Differences & How They Work Together
Loyalty programs reward customers for buying from you again and again. Referral programs reward customers for telling their friends and family about your business. Both types of programs help you get more customers and increase your sales
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10 Proven Loyalty Program Ideas to Grow and Retain Your Small Business Customer Base
Whether you run a local coffee shop or an online boutique, loyalty programs can be a game-changer for small businesses. In this article, we’ve rounded up 10 proven loyalty program ideas that not only drive repeat sales but also turn casual shoppers into raving fans
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10 Best Shopify Loyalty Apps to Boost Customer Retention in 2025
Not sure which Shopify loyalty app is right for you? This guide compares 10 top choices—so you can choose with confidence and start building customer loyalty that lasts.
Loyalty Program Apps For Restaurants: 9 Examples That Work So Well
From coffee giants to fast food chains, these loyalty app examples show how digital rewards drive real results. Perfect inspiration for your next restaurant strategy.
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Winning Beauty Loyalty Programs: 8 Inspiring Examples
From Sephora to Savage X Fenty, beauty brands are redefining loyalty with personalized perks, tiered rewards, and seamless experiences. Explore how they drive engagement and uncover strategies you can adapt.
10 Customer Retention Examples & Strategies to Boost Brand Loyalty In 2025
Top 10 powerful customer retention examples & strategies: 1-Starbucks, 2-Vinamilk, 3-Amazon, 4-Sephora, 5-Netflix, 6-Apple, 7-Nike, 8-Slack, 9-Chewy, 10-Spotify
Loyalty Program Name: 80 Ideas with Explanations & How to Craft Yours
Let’s learn some simple tips and ideas to help you choose the best name for your loyalty program and make it stand out in the crowd
Loyalty Program Marketing: From Strategy to Successful Customer Retention
Top 8 Loyalty Program Marketing Strategies: 1-Personalization, 2-Program Type. 3-VIP Perks, 4-Campaigns, 5-Channels, 6-Communication, 7-Referral, 8-Feedback
Loyalty Program for Small Businesses: Step-by-Step Guide, Top Ideas, and Best Practices
7 steps to create a loyalty program for small business: Step 1: Define the Customer Behaviors to Reward | Step 2: Select Rewards That Create Incentives
10 Loyalty Program Ideas That Will Keep Customers Coming Back
Top 10 quality loyalty program ideas: 1. Points-Based Rewards | 2. Tiered Loyalty Programs | 3. Referral Bonuses | 4. Punch Card Programs ...
9 Affordable Loyalty Program Software for Small Businesses: Free & Paid
Top loyalty program software for small businesses: Joy, Smile.io, Rivo, Yotpo, Loyalty Lion, Loyalo, Giftbit, Preferred Patron Loyalty, Referralcandy, Bon Loyalty
What is a Loyalty Program? Everything You Need to Know
A loyalty program is a marketing strategy encouraging customers to continue doing business with a brand by offering points, discounts, exclusive perks, and special offers.
Benefits of Loyalty Programs: Why They Matter for Customers and Businesses
Key benefits of loyalty programs. Boost customer retention, drive repeat purchases, increase customer lifetime value, and differentiate from competitors.
Loyalty vs Rewards Programs: Choosing the Right Strategy for Your Business
Discover key differences between loyalty vs rewards programs: build lasting bonds or offer quick perks, and find the best fit for your goals
How to Create A Loyalty Program on Shopify in 2025
A simple, well-planned loyalty program can turn one-time buyers into loyal fans. This step-by-step guide is detailed, easy to follow, and based on real experience - perfect for any Shopify store owner looking to boost retention.
Customer Retention Definition: Importance, Strategies, and Tools for Success
Customer retention refers to strategies for keeping existing customers engaged, satisfied, and loyal to a brand, boosting repeat purchases and long-term growth
Shopify Customer Retention in 2025: Calculator, Benchmarks & 10 Proven Tactics
Learn how to boost Shopify customer retention with our calculator, benchmarks, and 10 proven tactics to enhance loyalty and drive repeat sales effectively.
Why Loyalty Programs Fail: Understanding the Mistakes and How to Overcome Them
why loyalty programs fail. 1-Lack of clear goals, 2-Select the wrong type of loyalty program, 3-Ineffective program design, 4-Lower customer engagement
Loyalty Program Costs & Fees: A Detailed Breakdown
Learn how much a loyalty program costs, including key factors and insights to help you budget effectively and maximize ROI.
Top 10 Loyalty Program Email Examples To Build Relationships
In this article, we’ll show you the 10 best loyalty program email examples and analyze how they can get customers to participate in and engage actively with their loyalty programs
Top 7 Free Rewards Programs For Inspiration
7 Examples of Free Rewards Programs include 1. Sephora Beauty Insider, 2. Starbucks Rewards, 3. myWalgreens, 4. Target Circle, etc.
5+Types of Loyalty Programs To Keep Customers Coming Back in 2025
Explore 7 types of loyalty programs: points-based, tiered, paid, coalition, referral, gamified, and punch card. Find the best fit for your business
Top 7 Free Loyalty Programs for Small Businesses
We’re breaking down the best free loyalty programs for small businesses, so you can find the perfect fit to boost customer loyalty and drive repeat sales.
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10 Inspiring Mobile Apps For Loyalty Programs From Famous Brands
This article will inspire you with 10 must-visit mobile apps for loyalty programs from top brands. Let’s get some insights to level up your own loyalty strategy
Top 15 Loyalty Program Examples to Inspire Your Business
Explore 15 inspiring loyalty program examples from top brands like Sephora and LEGO to enhance customer engagement and boost retention.
Top 7 Ecommerce Loyalty Program Ideas to Grow Your Business
Top 7 ecommerce loyalty program ideas include 1. Points-Based Systems, 2. Tiered Rewards, 3. Referral Incentives, 4. Exclusive VIP Perks, etc
An Expert Guide to Shopify POS Loyalty Programs
This guide provide everything you need to know about Shopify POS loyalty programs, best apps to use, different program types, and even setup steps.
How to Set Up a Referral Program on Shopify: Loyalty Expert Guide
To set up a referral program on Shopify: Preparing, understanding customers, defining incentives, installing app, configuring, promoting, and analyzing
Shopify Referral Program Basics: Everything You Need To Know To Get Started
Referral programs are an effective ways to grow your Shopify store. This article will explain the basics of setting up a Shopify referral program and how to make it work.